Denise Howell of Bag & Baggage blog fame gives a blow by blow of panels at "Digital ID World." (Note to conference organizers -- this sounds like a "big box store" one might find located between Circuit City and Total Beverage in the suburban DC area.)
REALLY interesting stuff -- well written and covered. Even for people who aren't lawyers.
I like the discussion on "grassroots identity," especially the observation about the now-ubiquitous supermarket affinity scans --
Marc Canter can be bought. Objected in principle to supermarket reward cards, but a couple of $1 Thanksgiving turkeys put a quick end to that. He now guesses he's saved a couple of thousand dollars, and if they think they're getting value from his shopping habits, God bless them.
So far, so good -- but put your past buying habits together with your current buying habits together with accurate identity (the biometric paypad at GNC??) and you're well on your way to Minority Report-style shopping dissonance. "Welcome back . . . oh, [this is the first time you've bought size 1 Huggies... click, whir . . .
Or Better yet -- "last time you were here at the Gap, you were a size 6, and those jeans you're trying on [are broadcasting via RFID that they] are size 8. Here are some Jenny Craig coupons to go with your new purchase..."
But I digress -- I think it was that Salon article . . .
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