BzzAgents are paid to be cool, hang out, and generate word-of-mouth buzz for products. Sort of a more insidious version of the college kids that were getting paid to tattoo corporate logos on their foreheads awhile back. I hope that anyone with enough cool that people care what they think would run screaming from the BzzAgent recruiters.
Merlin Mann posts this on his del.icio.us bookmarks:
This link points to the referring page from which the shadow ambassadors of BzzAgent Campaign #1205082918 are visiting 43 Folders. ::Waves:: Any cutting-edge hymenoptera have the Blzz to 'fess up what the queen has asked you to pimp here?
The BzzAgent thing started a bit of a buzz over at William Gibson's blog too --
Being William Gibson, he wrote about this kind of thing long ago. Says Mr. Gibson:
Let me get this straight: Because I imagined, without knowing that BzzAgent existed, that this sort of thing not only could but would be done, the fact that BzzAgent exists makes me "paranoid"? Or is it merely the imagining that makes me "paranoid"?
Pattern Recognition isn't "about a future", of course, and the present reality, judging by this piece, is one in which corporations have become so powerful that they can *recruit unpaid volunteers* to infiltrate your life and talk up products -- a twist I evidently wasn't quite paranoid enough to imagine.
So what do BzzAgents get for remuneration? It clearly is not the love and esteem of their peer groups.